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Despite missed sales target, Xiaomi was still at top in China last year

Discussion in 'Xiaomi - What's New?' started by M0YAL, Feb 1, 2016.

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  1. M0YAL

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    Despite falling short of its 2015 sales target, Xiaomi was still the top smartphone manufacturer in China for the year, according to a new Wall Street Journal report which cited "early figures" from market research firms Canalys and Strategy Analytics.

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    According to Canalys, Xiaomi claimed 15.2% of the market in China. Huawei came in second with 14.7%, while Apple was third with 12.5% share.

    The report cited Chinese analysts as saying that brisk sales of the company's Redmi Note 3 smartphone - which they said comes with "competitive pricing and trendy features" - along with the end-of-year sales season were some of the main reasons that helped Xiaomi claim the spot.

    They also predicted that in 2016, Xiaomi will have to face a tough fight from competitors like Huawei, which shipped over 100 million smartphones in 2015 - Xiaomi, for comparison, shipped only 70 million.

    For those who aren't already aware, Xiaomi's next flagship smartphone - the Mi 5 - will be unveiled on February 24.

    Via